Hindustan Times Advertisement: Ad Types, Indicative Rates and How to Book

The short answer

A Hindustan Times advertisement can be a text classified, a boxed classified display ad or a display ad in the main paper or a supplement such as HT City. You can book through HT Classifieds, the classifieds platform run by HT Media for Hindustan Times, Hindustan and HT City, or through an authorised booking agency. Text classifieds are priced per line with a minimum; display ads per square centimetre. Booking agencies list recruitment and property text ads at around ₹90 per line for a minimum of five lines, plus 5% GST, though rates vary by edition. HT suits English-reading audiences in Delhi NCR and north India.

About Hindustan Times

Hindustan Times is an English daily published by HT Media Ltd. It was founded in 1924 and has editions including Delhi, Mumbai, Lucknow, Patna, Chandigarh and Ranchi. Its strongest base is Delhi NCR and north India. The group also publishes Hindustan, a Hindi daily strong in Bihar, Jharkhand, Uttar Pradesh and Uttarakhand.

Ad types and sections

• Text classifieds: matrimonial, employment, property, obituary, change of name, notices
• Classified display: boxed ads with logos or photos in the same sections
• Display ads: main paper and supplements such as HT City
• Multi-column ads for recruitment and property

New to classifieds? Read our classified advertisement guide.

Indicative Hindustan Times ad rates

Hindustan Times doesn’t publish a simple public rate card. Booking agencies list figures such as these (captured October 2026, before 5% GST):

• Text classifieds (ads2publish): recruitment and property around ₹90 per line for the first five lines, then about ₹70 per extra line; name change around ₹70 per line
• Classified display (ads2publish): recruitment and business around ₹154 per sq cm; obituary around ₹75 per sq cm
• releaseMyAd: text ads from ₹250 for five lines plus ₹65 per extra line; classified display minimum ₹975 for 3 × 5 cm

These are indicative and depend on edition and category. Always get a current quote.

How to book

1. Choose edition and section (for example, Delhi main paper or HT City)
2. Book on HT Classifieds (htclassifieds.com) or via an authorised agency
3. Write and approve your ad text or design
4. Pay and get a GST invoice
5. Meet the deadline: agencies typically take bookings until about 5 PM the day before for classifieds; Sunday supplements need more time
6. Check the published ad in print or the e-paper

Hindustan Times or Hindustan?

Choose Hindustan Times for English-reading, urban audiences in Delhi NCR and other metros. Choose the Hindi paper Hindustan for wider reach in Bihar, Jharkhand and Uttar Pradesh. For Hindi alternatives, see Dainik Jagran advertisement; for another English option, see Times of India advertisement.

Make it measurable

Add a QR code linking to a page with UTM parameters and a WhatsApp number used only for this ad, so you can count enquiries.

Checklist

• Edition and section chosen
• Ad type and size decided
• Current rate confirmed
• Booked via HT Classifieds or authorised agency
• GST invoice received
• QR code or tracked number added

Questions we get asked

How do I give an ad in Hindustan Times?

Book on HT Classifieds or through an authorised booking agency, choose edition and section, approve the ad and pay.

How much does a Hindustan Times classified cost?

Agency listings start from a few hundred rupees for a short text ad; display ads cost much more. Get a current quote.

Can I advertise in HT and Hindustan together?

Yes. HT Classifieds covers both papers and HT City.

Final thoughts

A Hindustan Times advertisement reaches English readers in Delhi NCR and north India. Book through the official channel, confirm current rates and track responses. For the full process, read how to give advertisement in newspaper.

Want print and digital ads planned together? Book a consultation.You can reach out to us on whatsapp at +91 7738844851 .