Amazon Seller Registration in India: Steps, Documents and Current Fees
Amazon seller registration in India step by step: documents, selling GST-exempt goods with PAN, 2026 referral and closing fees, payment timing and first steps.
The short answer
Amazon seller registration in India starts at Seller Central’s onboarding page (sellercentral.amazon.in). Amazon’s guide says you need a GSTIN, an active bank account, a store name and a pickup address in the same state as your GST registration. Without GST, you can only sell GST-exempt products, using your PAN. On fees, Amazon.in says its referral fee starts at 0% and varies by category, the closing fee starts at ₹2 (with an increase from 7 September 2026), and the weight handling (shipping) fee starts at ₹37 per item. Amazon deposits payments every 7 days. From March 2026, Amazon expanded zero referral fees to items under ₹1,000 across 1,800+ categories.
Documents you need
From Amazon’s seller registration guide:
- GSTIN (or PAN, if you’ll sell only GST-exempt products)
- Active bank account
- Store name
- Pickup address in the same state as your GST registration
Keep your PAN, email and mobile number ready too. Brand-gated categories may need extra approval.
Amazon seller registration: step by step
- Open Seller Central’s onboarding page and create an account with your email and mobile number
- Enter your GSTIN (or PAN for GST-exempt goods)
- Add your bank account
- Set your store name and pickup address
- Choose shipping: Amazon offers different fulfilment programmes, and fees depend on which you use
- List products with images, titles and prices
Amazon seller fees in 2026
From Amazon.in’s fees page:
- Referral fee: “Starts at 0%”, varies by category
- Closing fee: starts at ₹2. From 7 September 2026, it rose by ₹1 for products up to ₹500 and by ₹3 for products above ₹500
- Weight handling fee: starts at ₹37 per item shipped
- Other fees depending on your fulfilment programme
Zero referral fee. Amazon says there’s zero referral fee on over 12.5 crore products. In March 2026, Amazon extended this to items priced under ₹1,000 across 1,800+ categories.
Payments are deposited every 7 days.
Your first weeks on Amazon
- Listing quality: titles, bullet points, images and keywords; see Amazon SEO
- Price on full cost: referral, closing, shipping and returns
- Early reviews: fast dispatch and good packaging
- Ads: start small with Amazon PPC and track ACoS
Mistakes to avoid
Pickup address in a different state from your GST. Amazon asks for the same state.
Pricing with old fee numbers. Fees changed in 2026.
Listing without keywords. Amazon search depends on it.
Running ads before listings are ready. Paid clicks on a weak page waste money.
Checklist
- GSTIN (or PAN for GST-exempt goods only)
- Bank account, store name and pickup address in the GST state
- Category fees checked on Amazon’s fee page
- Listings with keyword-rich titles and good images
- Fulfilment option chosen
- Starting ad budget and ACoS target
Questions we get asked
Can I sell on Amazon without GST?
Only GST-exempt products, using your PAN, according to Amazon’s guide.
How many sellers are on Amazon India?
Amazon.in’s seller page says 14 lakh+; its March 2026 announcement said the seller base grew to nearly 1.7 million.
How often does Amazon pay sellers?
Every 7 days, according to Amazon.in.
Final thoughts
Registering on Amazon is quick if your GST, bank and address details line up. Use Amazon’s current fee page to price correctly, then work on listings and ads. Compare Flipkart and other online selling platforms.
Want help launching and scaling on Amazon? Book a consultation. You can reach out to us on whatsapp at +91 7738844851 .
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