Indian enquiries arrive through IndiaMART, WhatsApp, Meta, Google and your website. Here is how to run one queue behind all of them, stage by stage.
Meta requires creator content in paid campaigns to run as Partnership Ads. ASCI requires disclosure timings most Reels miss. Both apply to Indian brands.
Advantage+ is now the default for lead campaigns. It is not one setting — it is four, and the automation amplifies whatever conversion event you chose.
Instagram reaches roughly three times as many Indians as LinkedIn. It still will not generate your B2B leads. Here is the job it does instead.
Add up what Google and Meta claim, then check it against your actual orders. The gap is double-counting, and it decides your budget split.
Meta changes WhatsApp pricing only on quarter days, with one to six months notice depending on the type. Here is the calendar and how to read it yourself.
After 24 hours you cannot type your own sentences to that person. Only approved templates. Here is what the window really controls, hour by hour.
Three hours, then six, then permanent. A paused template is user feedback arriving through a billing system, and the fix is rarely in the settings.
At 80,000 conversations a month the software costs more than the messages. Here are the three charges on a WhatsApp quote and which one to argue about.
Search needs existing demand. Paid social needs creative you can sustain. Every channel requires something before budget matters. Here is what each one asks.
The free 72-hour window saves about 1.22 rupees a message. That is not why to run these ads. Here is what you are actually buying, and when it wins.
A plan that excludes nothing is a budget with adjectives. Five refusals that turn a list of marketing activities into a strategy you can actually run.
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